In a Nutshell

What if you could re-engage dormant patients, recover lost revenue, and cut manual outreach time by over half within a week?

A prominent nationwide teledermatology group achieved this transformation and modernized its practice. Faced with increasing patient churn and inconsistent follow-ups and reminders, the practice partnered with a Voice AI Agent platform to automate reactivation campaigns using conversational intelligence.

The result was faster outreach, five times higher conversion rates, reduced FTE headcount, and deeper insights into patient engagement, all achieved without adding staff or sacrificing quality.

The Challenge

The virtual dermatology group was losing patients and revenue due to limited post-visit engagement. Thousands of patients who required follow-ups or prescription renewals did not return after their initial consultation, resulting in significant financial and operational challenges for the practice, including:

• High patient churn after initial consultations, leading to missed revenue opportunities.

• Manual follow-up calls were slow, inconsistent, and limited by FTE staffing capacity.

• Lack of visibility into why patients did not schedule follow-ups or renew prescriptions.

• Inefficient workflows that could not scale with growing patient volume.

The leadership team needed a scalable, data-driven approach to re-engage inactive patients, streamline operations, and improve patient care.

The Solution

The practice implemented Otomo's industry-leading Voice AI Agent platform to automate outbound outreach and reconnect with dormant patients efficiently and empathetically. The system delivered four key capabilities:

• Automated Patient Qualification: The AI system contacted thousands of inactive patients, categorizing each in real time and reducing outreach cycles from weeks to days.

• Actionable Insight Collection: Through natural, human-like conversations, the AI gathered feedback on reasons for non-engagement, such as cost concerns, time constraints, or perceived recovery, helping the clinic improve patient care pathways.

• Operational Efficiency: Automation replaced manual calling, equivalent to three FTEs, while maintaining natural conversational interactions with patients.

• Integrated Scheduling: Engaged patients were routed directly to book follow-up appointments during the call, creating a seamless and instant rebooking process.

The Results

Within the first week, the AI-powered campaign delivered measurable results and actionable insights, resulting in reduced churn and improved patient engagement.

• Patient reactivation: Drove a 12% reactivation and conversion rate within the first week, 5x higher than the prior baseline, with immediate impact on churn reduction.

• Engagement Acceleration: Reduced average outreach time by 50%, from 3 weeks to 1.5 weeks, significantly accelerating patient contact and response rates.

• Cost efficiency: Eliminated the equivalent of 3 FTEs in manual effort within three weeks, significantly reducing labor and operating costs.

The Bottom Line:

This was not just workflow automation. It was intelligent patient reactivation.

By replacing manual outreach with Otomo’s Voice AI Agent system, the teledermatology group recovered lost revenue, improved patient engagement, and built a scalable & sustainable foundation for future growth.

Smarter outreach. Faster recovery. Stronger growth.

Ready to re-engage your patients?

Discover how Otomo Health’s AI-powered voice engagement solution can help your practice automate outreach, reduce churn, and scale patient engagement without adding additional headcount.